Comments on: Some SEO Companies Aren’t Protecting Their Own http://naperdesign.com/seo-companies-arent-protecting-their-own/ We design and develop for Naperville, Chicago, and The World Thu, 10 Mar 2011 14:59:06 +0000 hourly 1 By: Shane Gray http://naperdesign.com/seo-companies-arent-protecting-their-own/#comment-208 Shane Gray Sun, 11 Oct 2009 15:52:32 +0000 http://naperdesign.com/?p=705#comment-208 Christian, Good topic. On the whole this was a well thought out and highly relevant piece. I have some more specific comments but they are sort of off topic and ask that you email me for a more thorough reply. It is a pressing issue you present. One of my first ever jobs was making bagels in a small family owned bakery at the end of a strip mall. The business went under because the new owner of the strip mall refused to honor the no competition clause from the previous landlord and allowed a Dunkin Donuts to open at the other end of the strip mall. What you present is the digital version of the same greedy and irresponsible behavior. Christian, Good topic. On the whole this was a well thought out and highly relevant piece. I have some more specific comments but they are sort of off topic and ask that you email me for a more thorough reply. It is a pressing issue you present. One of my first ever jobs was making bagels in a small family owned bakery at the end of a strip mall. The business went under because the new owner of the strip mall refused to honor the no competition clause from the previous landlord and allowed a Dunkin Donuts to open at the other end of the strip mall. What you present is the digital version of the same greedy and irresponsible behavior.

]]> By: Christian http://naperdesign.com/seo-companies-arent-protecting-their-own/#comment-192 Christian Tue, 06 Oct 2009 00:43:57 +0000 http://naperdesign.com/?p=705#comment-192 Thank you rankONE. It doesn't get said often enough. A lot of our fellow "SEO Experts" allow for to much deception of their clients to make more money off of them. Like you said, they begin to perceive them as numbers instead of valued clients. The really messed up part is that there's plenty of money to go around with just being true and faithful to your valued clients. They'll appreciate the rewards, and your company name will have a prosperous portfolio and a legacy of integrity. I do realize that I'm speaking SEO heresy here, but why not. Clients deserve to be armed with the truth and we have a responsibility to give it to them one by one. Thank you rankONE.
It doesn’t get said often enough. A lot of our fellow “SEO Experts” allow for to much deception of their clients to make more money off of them. Like you said, they begin to perceive them as numbers instead of valued clients. The really messed up part is that there’s plenty of money to go around with just being true and faithful to your valued clients. They’ll appreciate the rewards, and your company name will have a prosperous portfolio and a legacy of integrity.

I do realize that I’m speaking SEO heresy here, but why not. Clients deserve to be armed with the truth and we have a responsibility to give it to them one by one.

]]> By: rankONE http://naperdesign.com/seo-companies-arent-protecting-their-own/#comment-191 rankONE Mon, 05 Oct 2009 22:28:53 +0000 http://naperdesign.com/?p=705#comment-191 Very nice post. I was previously working for a big SEO company in Australia and decided to go off on my own because of this very reason. Companies were just numbers and money makers. I was looking after 5 limousine companies all going for the exact same key phrases - it is good to look at now saying I own 5/10 spots for the major limousine terms, but it doesn't really help the clients if 4 other companies are higher than they are and they are never going to get higher than them because once we owned a category like that no more work was involved. I have taken 1 of those guys with me when I moved and have made it a mission to get ontop of the other guys because I know how much they will hate it when my client passes all 4 of theirs. Good stuff for speaking out dude. Very nice post. I was previously working for a big SEO company in Australia and decided to go off on my own because of this very reason. Companies were just numbers and money makers. I was looking after 5 limousine companies all going for the exact same key phrases – it is good to look at now saying I own 5/10 spots for the major limousine terms, but it doesn’t really help the clients if 4 other companies are higher than they are and they are never going to get higher than them because once we owned a category like that no more work was involved. I have taken 1 of those guys with me when I moved and have made it a mission to get ontop of the other guys because I know how much they will hate it when my client passes all 4 of theirs.

Good stuff for speaking out dude.

]]> By: Christian http://naperdesign.com/seo-companies-arent-protecting-their-own/#comment-189 Christian Mon, 05 Oct 2009 18:51:41 +0000 http://naperdesign.com/?p=705#comment-189 My suggestion to you both is to ensure that whatever group you have conduct your internet marketing and SEO sign a <strong>"Local, Non-Compete Clause"</strong>. I emphasize <strong>Local</strong> because it's unrealistic to ask them to not work with a similar company that's outside of your sales turf/region. As for the question Jennifer: If others get mad at me for this one, it's on them. I can't stand seeing people get cheated out of a positive outcome. Some see SEO as a get-rich-quick scheme or a water-shed of money. I like the challenge. We don't charge the exorbitant prices, we don't take on the ammount of customers, and we don't have competing customers as some companies do, because we want to be as effective as possible. If we are the most effective for our customers we hold, we're going to have a strong portfolio, our bills paid, and most importantly, we get the pride of knowing we did it better than <strong>Our Competitors</strong> My suggestion to you both is to ensure that whatever group you have conduct your internet marketing and SEO sign a “Local, Non-Compete Clause”.
I emphasize Local because it’s unrealistic to ask them to not work with a similar company that’s outside of your sales turf/region.

As for the question Jennifer:
If others get mad at me for this one, it’s on them. I can’t stand seeing people get cheated out of a positive outcome. Some see SEO as a get-rich-quick scheme or a water-shed of money. I like the challenge. We don’t charge the exorbitant prices, we don’t take on the ammount of customers, and we don’t have competing customers as some companies do, because we want to be as effective as possible. If we are the most effective for our customers we hold, we’re going to have a strong portfolio, our bills paid, and most importantly, we get the pride of knowing we did it better than Our Competitors

]]> By: Dan http://naperdesign.com/seo-companies-arent-protecting-their-own/#comment-188 Dan Mon, 05 Oct 2009 18:45:25 +0000 http://naperdesign.com/?p=705#comment-188 Same thing happened to us in downtown. I won't say the name of the business, but they are the largest SEO and SEM marketing group in Chicago. They basically stole from my company and a few of our competitors for two years. We all saw the results popping up and down, so never thought that anything more than rivaled competition was taking place. Same thing happened to us in downtown. I won’t say the name of the business, but they are the largest SEO and SEM marketing group in Chicago. They basically stole from my company and a few of our competitors for two years. We all saw the results popping up and down, so never thought that anything more than rivaled competition was taking place.

]]> By: Jennifer http://naperdesign.com/seo-companies-arent-protecting-their-own/#comment-187 Jennifer Mon, 05 Oct 2009 18:43:32 +0000 http://naperdesign.com/?p=705#comment-187 Awesome topic. We got suckered by a group in Naperville that was doing work for our <strong>"FIVE"</strong> competitors. They never had the decency to tell a one of us. All they would do is shift focus every other month from one business to the next, then charge us all more money claiming that we needed to compete more. This is one of the reason people in your business are not trusted. I'm glad to see someone involved with SEO is brave enough to point it out. Aren't you worried about others butchering you for bringing up this topic? Awesome topic. We got suckered by a group in Naperville that was doing work for our “FIVE” competitors. They never had the decency to tell a one of us. All they would do is shift focus every other month from one business to the next, then charge us all more money claiming that we needed to compete more. This is one of the reason people in your business are not trusted.
I’m glad to see someone involved with SEO is brave enough to point it out. Aren’t you worried about others butchering you for bringing up this topic?

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